09 Aug Pictograms on cosmetics: types, meaning and importance
What are the cosmetic pictograms?
Pictograms are graphic symbols designed to convey quick and universal information on various aspects of cosmetic products. From indicating allergenic ingredients to providing instructions for use and safety warnings, these icons play a vital role in the communication between manufacturer and consumer. Their intuitive design allows them to be understood by users from different languages and cultures, facilitating a safe and satisfying user experience.
In the world of cosmetics, pictograms on packaging play a crucial role. These symbols not only provide us with essential information about the safety and proper use of products, but also reflect a commitment to sustainability and animal welfare. In this article, we will explore some of the most common pictograms found on cosmetic products and their importance for consumers and the environment.
Types and meaning of cosmetic pictograms
PAO (Period After Opening)
One of the most important symbols on cosmetic products is the PAO (Period After Opening), represented by a small open jar with a number inside.
This number indicates the number of months for which the product is safe and effective after opening. It is mandatory for products with a minimum shelf life of more than 30 months. This symbol is essential to ensure that consumers use products within a period of time in which they will maintain their properties and be safe for the skin.
Net content
Represented by the letter “e”, the net content symbol assures us that the amount of product contained in the container is the amount indicated on the label. This symbol is a guarantee of accuracy and compliance with European measurement standards. It is particularly useful for consumers, as it provides a reliable measure of how much product they are buying.
No animal testing
The symbol of a rabbit is used to indicate that the product has not been tested on animals and that the ingredients have not been obtained through animal testing. Although European regulations prohibit animal testing in cosmetics, many brands choose to include this symbol to highlight their ethical commitment to animal welfare and to attract consumers who share this awareness.
Via Dosfarma
Paraben free
The “Paraben Free” symbol is becoming increasingly common, signaling that the product does not contain these chemical preservatives, which have been the subject of debate due to concerns about their long-term safety. This symbol is a response to the growing demand for safer and more natural products.
Via BBK
Expiry date
Cosmetic products may also have an hourglass symbol or a specific date that indicates the maximum time during which the product is safe to use, regardless of whether it has been opened or not. This symbol is crucial for products with a limited shelf life and ensures that consumers use the products within a safe period.
Via Salusplay
Recyclability and sustainability
Several symbols are related to the sustainability of the packaging:
– Möbius loop: This triangle made up of three arrows indicates that the packaging is recyclable. Sometimes there is a percentage inside showing the amount of recycled material used.
Via Colebolsa
– The green dot: This indicates that the manufacturer has contributed financially to a recycling system. This symbol is a promise that the packaging complies with environmental regulations and that the company participates in recycling programs.
Via Colebolsa
– Tidyman: It depicts a person throwing rubbish into a bin and serves as a reminder to consumers to dispose of waste responsibly.
Via Colebolsa
Eco-certifications
Symbols such as EcoCert certify that a product contains at least 95% ingredients of natural origin and has been produced using validated organic processes. These certificates help consumers identify products that are environmentally friendly and meet strict sustainability standards.
Via Kiowo
Flammability warning
Products containing flammable ingredients are marked with a flame symbol. This pictogram is crucial for preventing accidents, as it warns users about the risk of fire and the need to handle these products with care.
Via Comisión Europea
Importance and benefits of pictograms on cosmetics
– Consumer safety: Pictograms provide crucial information to help prevent allergic reactions, eye burns, skin irritations and other adverse effects resulting from incorrect or inappropriate use of cosmetic products. They are an essential tool for the protection and safety of people.
– Facilitating informed choices: In a marketplace saturated with choices, pictograms enable consumers to make quick and well-informed decisions. By providing clear and concise information on product attributes and features, these symbols help users select products that align with their specific needs and personal preferences.
– Compliance with regulations: Pictograms on cosmetic products not only enhance the consumer experience, but also ensure compliance with international regulations and standards. Companies must adhere to strict labeling standards to ensure compliance with consumer safety laws in different regions of the world.
Pictograms on cosmetics are much more than just icons; they are a powerful tool to inform, educate and protect society. By understanding these symbols, we can make more informed and responsible choices, not only for our health and beauty, but also for the well-being of the planet. The next time you buy a cosmetic product, take a moment to read and understand the pictograms on the packaging: it’s a small step that can make a big difference.
At Rieusset we print labels, sleeves and flexible packaging containing these pictograms with the highest quality, ensuring that they are perfectly distinguishable, and that the information reaches consumers clearly and accurately.
