19 Nov New OPP ROSO labels: Innovation and flexibility for cans
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Within the food industry, where packaging must meet strict regulations and at the same time stand out on supermarket shelves, labels play a crucial role. It is in this context that OPP ROSO labels have positioned themselves as an attractive option for the labelling of aluminum cans.
What are OPP ROSO labels?
OPP ROSO labels are specifically designed for cylindrical or quasi-cylindrical containers, such as aluminum cans, and offer a more efficient and flexible solution for products with many SKUs. These printed labels are delivered on rolls.
The distinguishing feature of OPP ROSO labels is the way they shrink. Both ends of these labels are glued onto the can –sealed with conventional hot-melt or solvent-free UV adhesives– and then pass through a steam tunnel, where they shrink by approximately 20%. This material, which adapts to the container with its shrinkage, allows maximum use to be made of the container’s surface area.
In addition to cans, these labels are ideal for application on dairy, soft drink and water containers made of glass, high density polyethylene, polyethylene terephthalate and polypropylene.
Advantages of OPP ROSO labels
OPP ROSO labels offer various advantages that make them an attractive alternative:
- The “no label look”: Since they are made of transparent material, OPP ROSO labels create a visual effect that simulates the absence of a label on the container, providing a clean and modern design
- Recyclability: OPP ROSO labels are recyclable through a separation and flotation process, facilitating the recovery of materials and, therefore, contributing to sustainability.
- Cost saving: This type of film is an economical option for full container labeling
- Color variety: Labels can be printed in a wide range of colors, allowing an attractive visual customization adapted to each brand.
- High print quality: OPP ROSO offers high-definition printing and excellent register, achieving an accurate and professional visual result.
- Efficiency in the application process: This type of label allows for fast application, reaching speeds of up to 60,000 bottles per hour, ideal for high volume production lines.
- Reduced costs and greater inventory flexibility. Opting for OPP ROSO labels on small to medium product runs allows companies to use generic cans instead of customized cans by applying specific labels during packaging. This approach is not only more cost-effective by avoiding the purchase of screen-printed cans for each SKU, but also optimizes warehouse space and reduces the costs associated with storing multiple SKUs, eliminating the risk of wasting customized cans that no longer meet brand requirements.
Sustainability and recycling
One of the major challenges in the packaging industry is to improve the sustainability of packaging, and OPP ROSO labels also offer advantages in this area. Designed to be easily separated from the container, they allow the aluminum can to be recycled more efficiently. Aluminum, one of the most recyclable materials in the world, can be recycled almost infinitely without loss of quality. As it is not printed directly on the container, the recycling process is considerably simplified, as the label can be removed, resulting in a 100% clean aluminum can for subsequent reuse.
This approach contributes to a circular economy, where materials can be reintegrated into the production cycle with less environmental impact. In this way, OPP ROSO labels are not only an economically effective solution, but also meet the growing demands for sustainability in the food sector
Applications in the food industry
A clear example of the adoption of OPP ROSO labels in the food industry is their use by companies such as Agolives Aceitunas Guadalquivir, a major olive producer. For companies that package products for different brands and supermarkets, such as Agolives, flexibility is essential. By using “anonymous” cans and applying OPP ROSO labels for each individual SKU, these companies can manage a large quantity of products without the need to keep a massive stock of pre-customized containers.
Via Agolives
Homologation for digital printing and rotogravure
OPP ROSO labels are adaptable to different printing methods, such as digital and rotogravure printing. This makes them a versatile option for different types of productions, from small and customized runs to large mass productions. In any case, these labels guarantee high print quality, with vivid colors and precise details that enhance product visibility and shelf appeal.
OPP ROSO labels in Rieusset’s product portfolio
Most certainly, OPP ROSO labels represent a significant evolution in the labeling of food products in cans and are one more labeling alternative that Rieusset offers within its portfolio. These labels offer a cost-effective and flexible solution, especially for companies that handle multiple references and need to optimize their inventory. In addition, their recyclability makes them a more sustainable option that contributes to the circular economy.
For companies looking for an alternative to screen-printed cans, ROSO OPP labels are an option that combines versatility, efficiency and sustainability.
Would you like to know more? Contact us.